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Snapchat Chooses CrossInstall

Learn more about what's hot in the mobile ad tech industry. Read the blog. 

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A DSP’s Open Letter About Social Buys

Social platforms offer a treasure trove of data on consumer behaviors and an unparalleled level of specificity for targeting options that make them attractive to even programmatic-based DSPs. The wealth of data in the social environment is driving an industry evolution. Read on to learn more how this will effect today's DSPs and advertisers. 

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